Magnum Ice Creams wanted to order some branded lapel pins to promote their new Magnum Infinity range in Singapore. Magnum teamed up with Bompas & Parr, to design the world’s first ice-cream themed playground for adults that combined the perfect balance between creative architecture, pleasure and indulgence. We manufactured three uniform lapel pin designs from 2mm thick gold plated base metal that were to be worn by the bar staff, restaurant staff and playground staff. The lapel pins made featured a classic round badge with a recessed border and branded M logo, a 3D nicely bevelled infinity symbol badge and the third double pin design was a combination of the other two pins, these were joined together with a fine gold plated curb chain to produce an elegant looking piece of jewellery that oozed quality and looked the part.
We like a creative challenge and strive to create unique metal products for brands that need to find interesting ways to engage with their customers and stand out from the crowd. Our expertise is finding solutions to integrate your brand identity into a premium promotional product design that will help market and enhance your company awareness.
We work closely with marketing agencies, the agency will normally take on a whole project on behalf of the corporate client, this may include brand promotion or merchandise marketing. Our role would be to make for example the bespoke badge which would be used to directly market or advertise what the client is selling or promoting. For example if Porsche wanted to launch their latest sports car at a motor show, we would be assigned the challenging yet exciting task to handcraft the Porsche lapel pins, theses products would be used as giveaways or branded merchandise for people to purchase and ultimately used to portray the image of the company. It is for this main reason in our option why it is so important to buy professional looking luxury jewellery, first impressions count and you can’t afford to degrade your image.
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